The Top 3 Things To Look For In An Ad Platform

The Top 3 Things To Look For In An Ad PlatformDespite declining CPM (cost per thousand clicks) rates that advertisers are willing to pay, there is still good money to be made by publishers through direct display sales. If you have a website, you can sell advertising space to advertisers looking to target your visitors with their products or services. With so many ad platforms to choose from, finding the right one for your site is harder than you might think.

Here are three key things to look for when choosing a platform.   Continue reading The Top 3 Things To Look For In An Ad Platform

Signs Are Vital To Any Business. Here’s How To Make Yours Shine!

Signs Are Vital To Any Business. Here's How To Make Yours Shine!

Signs Are Vital To Any Business. Here’s How To Make Yours Shine!

When you are thinking about your business branding, one of the most important things to focus on is your signage. Signs should tell people who you are, what you do, and why you are awesome! A good sign will become embedded in a customer’s mind, and it’ll help them remember you when then need something. It’s such an integral part of branding, so if you are rebranding your business then make sure the signage is incorporated at an early stage. Signs should always be in a good state of repair – as soon as they look neglected it’s time to replace them, otherwise people will think you don’t care about your business or how you come across to other people.

Here are some things to think about when getting your signage renewed: Continue reading Signs Are Vital To Any Business. Here’s How To Make Yours Shine!

Why Do Big Companies Outsource Call Centers And Does The Practice Work For Small Businesses?

Why Do Big Companies Outsource Call Centers And Does The Practice Work For Small Businesses?

Outsourcing different business services is very common—many large companies outsource their call centers as a way of cutting costs. Outsourcing to a subcontractor abroad is also becoming increasingly common, although this practice is not always very popular with customers, thanks to the problems caused by language barriers and a lack of empathy.

A lot of small business owners view the concept of outsourcing with great suspicion. But this is a huge mistake. In reality, small businesses already outsource various services without even giving it a second thought. Accountancy, legal, and even cleaning services are often taken care of by a subcontractor, so call centers and telephony are no different.

Taking this into account, small businesses can learn a lot from how big companies do things and there are many reasons why outsourcing to a subcontractor is a good idea. Continue reading Why Do Big Companies Outsource Call Centers And Does The Practice Work For Small Businesses?

Three Internet Tools That Every Small Business Needs In Order To Succeed

Three Internet Tools That Every Small Business Needs In Order To Succeed Three Internet Tools That Every Small Business Needs In Order To Succeed

Every business owner should already know that a secure network, a great IT staff, high-end office equipment, and a great strategy are some of the major things that he or she needs in order to drive the company forward and succeed. But there are other tools that every business owner can utilize today to really make the most out of each and every workday and streamline business processes to make the organization for effective and more efficient.

Continue reading if you run your own business and you want to learn more about some of the best Internet tools that you can utilize to make your company earn more profits, connect with customers and clients more efficiently, and forge ahead for years to come. Continue reading Three Internet Tools That Every Small Business Needs In Order To Succeed

Life In The Cloud – How To Make Cloud Computing Work For A Small Business

Life In The Cloud - How To Make Cloud Computing Work For A Small BusinessLife In The Cloud – How To Make Cloud Computing Work For A Small Business

Cloud computing has become the latest buzzword for small businesses. Unfortunately, a lot of small business owners have no idea what ‘the cloud’ actually is, apart from the fact that it isn’t the fluffy white things in the sky.

So how can small businesses make use of the cloud and do they really need anything the cloud has to offer? Continue reading Life In The Cloud – How To Make Cloud Computing Work For A Small Business

Five Common Mistakes That Most Business & Personal Bloggers Make

Five Common Mistakes That Most Business & Personal Bloggers Make
When it comes to blogging, almost everybody is doing it wrong. The vast majority of blogs out there fail to gain a dedicated following and capitalize on success. In general, almost everyone gives up on their blogs, whether they are personal or for their business, within a short amount of time, but the problem isn’t in the audiences, it’s in the writers. So do we sufficiently have your attention? Good! Because that’s the first mistake people make when building a blog. In our rapid switch to the “me me me” based Web 2.0, blogs are becoming more popular than ever.

But people continue to make the same mistakes over and over when attempting to create a blog. So what are you doing wrong? Find out by reading on: Continue reading Five Common Mistakes That Most Business & Personal Bloggers Make

How To Organize The Best Office Christmas Party Ever

How To Organize The Best Office Christmas Party EverA great office party is the place where office romances are born and people who normally do nothing but argue over the water cooler form a truce. But in order for an office party to be successful, you need to lay the groundwork correctly. There is little point in sending a memo around two days before the event and expecting anyone to show up, particularly if the event is right before Christmas.

So what do you need to do if you have been tasked with organizing this year’s party? Continue reading How To Organize The Best Office Christmas Party Ever

How To Choose The Perfect Banner For Your Company’s Next Trade Show

How To Choose The Perfect Banner For Your Company's Next Trade ShowPrinted banners are an essential part of advertising your company’s booth at its next trade show. The quality of the banner you choose is a factor in determining how effectively they catch the attention of customers and clients alike. The two main material categories to choose from are vinyl (PVC) and fabric (cloth) and there are three options for printing which are screen-printing, traditional dye-sublimation printing method and direct-to-substrate (DTS) printing.

We’re going to look at five questions you can ask yourself to help choose the perfect banner for your company’s next show. Continue reading How To Choose The Perfect Banner For Your Company’s Next Trade Show

Make Money Work For You – Common Q and A’s For Starting A Small Business

Make Money Work For You - Common Qs For Starting A Small BusinessMake Money Work For You – Common Q and A’s For Starting A Small Business

While saving money in the bank is good, you should know that the money you have saved up will only dwindle to nothing if you do not invest it in something that will give you great rewards later. After all, when you retire from work, you will be living off of your retirement fund. There is no more regular money coming in, unless, of course, you invest it in something worthwhile.

Below are some common Q&As that will help you start a small business. Continue reading Make Money Work For You – Common Q and A’s For Starting A Small Business

Starting A New Business Is Expensive. Here is What You Need To Spend

When a brand new business is in its infancy, there are many things that you may need to spend your money on. If you are serious about the success of your business, you can’t afford not to make certain investments, and these will serve you well. When you are considering which expenses are essential and which are not, reading our guide may help you narrow down your options.

We’ve outlined two very important expenses below, and then tell you how on earth you pay for them! Continue reading Starting A New Business Is Expensive. Here is What You Need To Spend