Five Steps to a Professional Office Space

When a business first opens an office space, office decor is probably not the first thing that pops into the office manager’s head. However, the way an office looks can play a big part in leaving an impression on clients and in shaping the culture of the company. Of course, maintaining costs will also be an important factor when designing the work space.

For those concerned about making a professional space on a limited budget, here are some tips to remember.
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How to Assemble Your Public Relations Plan

Every business wants to maintain a favorable look with the general public, but that image does not happen automatically. Your customers may be fickle, loving your business one moment and hating it the next, as outside forces shape the opinion of your enterprise. You cannot always control what others say about your business, but you can respond intelligently and shape those sentiments to your favor.

An effective public relations campaign can do that provided that your PR plan is always a sound one. Continue reading How to Assemble Your Public Relations Plan

5 Ways to Use Your Personal Blog to Promote and Improve Your Brand

5 Ways to Use Your Personal Blog to Promote and Improve Your Brand

Blogging is one of the best ways to promote and improve your brand. It’s inexpensive, helps you get instant feedback, and will increase your search engine visibility. The problem is that many business owners don?t know how to utilize their blog to boost their brand.

If that describes you as well, here are 5 Ways to Use Your Personal Blog to Promote and Improve Your Brand:
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Is Your Small Business Breaking the Law?

You have been breaking the law for a long time, but you were not even aware that you were. Does this sound familiar? Ignorance of the law is no excuse: as a small business operator you need to familiarize yourself with local, state and federal statutes and follow each law accordingly. Still, there are times you may discover that you have been breaking the law or perhaps taking short cuts that can come back to bite you.

Read on and we will look at several areas where your business practices can cause you trouble. Continue reading Is Your Small Business Breaking the Law?

Five Lesser Known Business Strategies You Aren’t Probably Utilizing (but should be)

Five Lesser Known Business Strategies You Aren’t Probably Utilizing (but should be)

Employing the right business strategy at just the right time can make the all difference in a company’s success. Astute entrepreneurs recognize the need to evolve and change, adopting new game plans as needed.

Below are a few noteworthy techniques that have proven viable for some companies.
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3 Steps to Take to Give Your Storefront a Facelift

3 Steps to Take to Give Your Storefront a Facelift

You run a good store. You have good products. Why don’t you have more customers? Maybe you just need a facelift. It happens. Small businesses often find themselves being buried by their larger corporate competitors. Your advantage is that you’re small, flexible, and you don’t answer to a board of directors.

That means you can quickly make over your business’ store front and start drawing in customers ASAP. Here’s how: Continue reading 3 Steps to Take to Give Your Storefront a Facelift

How to Use Pinterest to Market Your Business

How to Use Pinterest to Market Your Business

Pinterest is one of the fastest growing social media sites today. Users love Pinterest for the visual interest and helpfulness of the links, from recipes to clothing to photography to travel to crafts and DIY. Images are pinned from websites via browser toolbars or pin buttons within articles, and get shared (and can go viral) in categories called boards. Many of the boards are group boards, where there are large numbers of contributors to the board – which results in a wider reach and increased number of views per pin. However, many people do not know how to use it for their business.

Here’s a guide to how pinterest can help promote your business. Continue reading How to Use Pinterest to Market Your Business

Top 5 Ways to Market Yourself Online

Top 5 Ways to Market Yourself OnlineThanks to the Internet, we’re living in a golden age of communication. A person in the most remote part of the world still has the capacity to reach an audience of millions. At the same time, the need to stand out from the crowd heightens and marketing becomes more critical than ever.

The amount of ways that you can market yourself online is almost immeasurable. Of course, each method of marketing comes with its own set of pros and cons.

While no method is going to work universally, these are the top five ways that we’ve found for self-marketing. Continue reading Top 5 Ways to Market Yourself Online

4 Most Famous Professional Athletes Who Fought In The US Military

J4 Most Famous Professional Athletes Who Fought In The US MilitaryWhen people look at their sports icons, they see men and women of professionalism and strength; people who personify the best attributes of America, both as athletes and as human beings. But there was a time when these pillars of sportsmanship answered a different call: a call to arms.

Through the war and terror these men put aside lives of fame and comfort to risk life and limb to protect the freedom that Americans hold so dear. Through these stories, four athletes stand at the forefront for both their remarkable athletic careers as well as their impressive actions in the line of duty, the stories of some of the most famous men in our society, which is often overshadowed by their athletic achievements.

Stories that, if they had belonged to anyone else, would still be remarkable in their own right. These are their stories. Continue reading 4 Most Famous Professional Athletes Who Fought In The US Military