Five Steps to a Professional Office Space

When a business first opens an office space, office decor is probably not the first thing that pops into the office manager’s head. However, the way an office looks can play a big part in leaving an impression on clients and in shaping the culture of the company. Of course, maintaining costs will also be an important factor when designing the work space.

For those concerned about making a professional space on a limited budget, here are some tips to remember.
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How to Assemble Your Public Relations Plan

Every business wants to maintain a favorable look with the general public, but that image does not happen automatically. Your customers may be fickle, loving your business one moment and hating it the next, as outside forces shape the opinion of your enterprise. You cannot always control what others say about your business, but you can respond intelligently and shape those sentiments to your favor.

An effective public relations campaign can do that provided that your PR plan is always a sound one. Continue reading How to Assemble Your Public Relations Plan

5 Ways to Use Your Personal Blog to Promote and Improve Your Brand

5 Ways to Use Your Personal Blog to Promote and Improve Your Brand

Blogging is one of the best ways to promote and improve your brand. It’s inexpensive, helps you get instant feedback, and will increase your search engine visibility. The problem is that many business owners don?t know how to utilize their blog to boost their brand.

If that describes you as well, here are 5 Ways to Use Your Personal Blog to Promote and Improve Your Brand:
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Is Your Small Business Breaking the Law?

You have been breaking the law for a long time, but you were not even aware that you were. Does this sound familiar? Ignorance of the law is no excuse: as a small business operator you need to familiarize yourself with local, state and federal statutes and follow each law accordingly. Still, there are times you may discover that you have been breaking the law or perhaps taking short cuts that can come back to bite you.

Read on and we will look at several areas where your business practices can cause you trouble. Continue reading Is Your Small Business Breaking the Law?