The Essential Skill of Executive Branding

Executive Branding is Essential
Executive Branding is Essential

What Is Executive Branding?
You may have heard of personal branding: a great strategy for entrepreneurs and independent professionals to market their value to a defined audience. Personal branding also has tremendous value for executives. Your executive brand can send you up the ranks of a corporation, or into the corporate setting of your choice. Continue reading The Essential Skill of Executive Branding

Don’t be like this Alpha Dog! [Lessons for your job search]

There is a lot to learn about job searching from this recent Stephen Colbert episode (outside of it stretching people to do things that they might look back at and realize is a bad decision). Here are a few:

1) Authenticity – when you are clear about who you are and what you do, it is easier to create your resume and, later, interview. Be true to who you are and your message.

2) Don’t lie! – It will eventually be found out.

3) Watch you virtual footprint – What do you think the impact of this video will be on her job search now? This is an exaggerated example, sure, but those pictures of you on Spring Break may not be ideal either… Continue reading Don’t be like this Alpha Dog! [Lessons for your job search]

What Does Passion Have to do With Your Job Search and Your Career?

What Does Passion Have to do With Your Job Search and Your Career?
Job Search and Passion

What Does Passion Have to do With Your Job Search and Your Career?

Something about them glows.
Some mysterious aspect of their personality attracts people to them like a magnet.
When you meet them, you know you have met someone special.

These are people whom you want to know and be around: their happiness with life, attention to detail and composure belies their intensity and effectiveness. They are, in the most simple sense, passionate about life. Continue reading What Does Passion Have to do With Your Job Search and Your Career?

Oprah Winfrey: Her Online Personal Brand and Your Job Search

Oprah Winfrey: Her Online Personal Brand and Your Job Search
Oprah Winfrey’s adherence to the Laws of Personal Branding prove to be a lesson for job seekers

Oprah Winfrey: Her Online Personal Brand and Your Job Search

Oprah Winfrey is unequivocally one of the most powerful women on the planet. She has met with dignitaries, set up schools in Africa, had some of the most televised interviews ever and been acclaimed for her influence by magazines and news sources across the world.

Her breadth of influence is a reflection of her personal brand which contains valuable lessons for job seekers as they look to get their ideal careers. Indeed, an examination of her personal brand will provide a blueprint by which to build a successful job search strategy. Continue reading Oprah Winfrey: Her Online Personal Brand and Your Job Search