Mark Montoya – SEO/SEM/PPC for San Diego Companies

Mark Montoya: Online Personal Branding Specialist

I’m often asked: Online Personal Branding, what is it? And what does it have to do with me?

Good questions.

The fact is that in this era people and companies are increasingly using the internet to find out information about others. When you log onto major social networking sites like LinkedIn, MySpace.com, Facebook Twitter, StumbleUpon or other social media sites (you can find me under username MarkMontoya) you leave a ‘virtual footprint’ that gives an impression of who you are, what you like, whom you chose to associate with and other characteristics about who you are. Continue reading Mark Montoya: Online Personal Branding Specialist

Mark Montoya: Online Personal Branding Specialist

I’m often asked: Online Personal Branding, what is it? And what does it have to do with me?

Good questions.

6 Keys To Better Project Management

6 Keys To Better Project Management

Projects, both large and small, are an essential component to every business. Whether you’re adding 20,000 pages of content to your website or working on a new product launch, getting your project management right can ultimately be responsible for your success or failure.

In today’s work environment, business projects are rarely done alone and often require pulling in teams of people to work together. How can you manage both the creatives and the techs?

Is there a way to get the best out of your project team, yet still get those deliverables in on time?
Continue reading 6 Keys To Better Project Management

Does Your Personal Brand Reflect Your Authentic Self?

Does Your Personal Brand Reflect Your Authentic Self?

Today’s business leaders need to understand the importance of branding and how it allows them to get ahead in a cut-throat marketplace. While personal branding has grown and evolved over the years, its primary focus is still on the inner person, their strengths and beliefs.

What is Personal Branding?
Personal branding is a creative display that intentionally allows a glimpse into the inner workings of an individual. Whether you like it or not, the world is going to form an opinion about you. It’s important to actively shape how you’re perceived by taking command of your personal brand and allowing it to resonate with your intended audience. Continue reading Does Your Personal Brand Reflect Your Authentic Self?

Tweet All About It? Social Media Marketing Etiquette

With social networking more popular than ever, more entrepreneurs today are turning to social media sites like Twitter and Facebook to build and market their brands. In fact, social networking remains one of the fastest ways for up and coming business owners to stake their claims in the entrepreneurial marketplace.

However, as with all forms of professional behavior, these entrepreneurs may be well advised to conduct themselves with caution and respect while they connect to their online audiences. By following these rules of conduct while tweeting or posting to their followers on these social media sites, entrepreneurs can be assured of remaining in the public’s good graces and building successful brands that will attract their desired clientele. Continue reading Tweet All About It? Social Media Marketing Etiquette

Reasons Why Physical Marketing Materials Work

There are plenty of ways to market your business today, thanks to the advancement of the Internet and mobile technology. But virtual marketing can only go so far before physical marketing needs to take its place. Sometimes having something tangible in their hands makes customers remember your brand more easily, so you definitely don’t want to solely rely upon Internet ads, social media and your website to get your brand out there.

Continue reading if you’re interested in learning just a few of the many reasons why physical marketing materials and tactics still work, even though most people seem to prefer to live in a virtual world these days. Continue reading Reasons Why Physical Marketing Materials Work

What Is A Business Park And How Does It Work?

The best way to describe a business park is as land which has been developed for the exclusive use of businesses and their offices. The most common locations for business parks are rural or suburban areas, as the land costs less and there aren’t as many building restrictions to worry about. Business parks are most commonly located near to a major road, as this provides easy access to the development for the people who work in the offices.

This post will delve a little deeper into business parks and their uses. Continue reading What Is A Business Park And How Does It Work?

Steps To Take If Your Work Computer Crashes

People rely on their computers for many things today, from surfing the Internet for research and fun to saving all of their favorite photos and videos throughout the years. And those who use their computers for work in addition to pleasure need to take extra precautions in order to ensure that they will be able to recover after an unexpected computer crash.

A computer crash can definitely be extremely devastating. Knowing what to do when your computer crashes, though, can reduce the level of panic that you go through and help you take the necessary steps, listed below, that will allow you to get back to work sooner rather than later.

Continue reading to learn more. Continue reading Steps To Take If Your Work Computer Crashes